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The innovative HYDROGEL BASE allows the violet pigment to immediately come into contact with the hair without interacting with the fatty phase of the emulsion. Therefore it works faster and more effectively than standard emulsions. VISIBLE EVEN ON HAIR WITH BASE 8, 9 AS WELL AS 10. The formula contains PIGMENT-FIXING MOLECULES which, after the magnetic interaction of the charges (positive and negative), seal the bond, increasing its effectiveness. Moreover, the high concentration of violet pigments in combination with the processing time allows Cool Blonde Fluid to act also on copper base. This is why the neutralizing effect is VISIBLE EVEN ON HAIR WITH BASE 8, 9 AS WELL AS 10! TARGETED & EASY APPLICATION. THE APPLICATION IS TARGETED AND PRECISE thanks to its gel base formula and nozzle applicator. COOL BLONDE IN SOLI 10 SECONDS